CIRQUE DU SOLEIL ZUMANITY SUMMER CAMPAIGN
Zumanity was a resident cabaret-style show by Cirque du Soleil at the New York-New York Hotel & Casino on the Las Vegas Strip. The production was unveiled on September 20, 2003 It is the first "adult-themed" Cirque du Soleil show, billed as "the sensual side of Cirque du Soleil" or "another side of Cirque du Soleil". Created by René Richard Cyr and Dominic Champagne. This show is centered on erotic song, dance, acrobatics and comedy.
The Brief: Create 3-4 22x28 Summer campaign concept designs for Zumanity. Campaign will be for feeder-markets. Since campaign is seasonal, open to summer themed visual elements.
ADVERTISING CONCEPTS